GetResponse Vs. MailChimp 2022 | You Must Know
GetResponse Vs. MailChimp, Let me guess, you have been looking into an email marketing tool and You came across GetResponse and Mailchimp keeps coming up You need to know what is the reason behind that. Well, Let me tell you, my friend, it is because they’re both good.
In this article, I am going to tell you the difference between them, the features they provide, and which one you might want to consider if you’re just starting.
What Are GetResponse And Mailchimp
GetResponse is an all-in-one email marketing tool with a wide variety of features including a landing page editor, marketing automation, and the recently added webinars just to name a few. Read our in-depth GetResponse review here.
MailChimp is not new in the email marketing market and has made name for itself over the years. also increasingly aiming to be an all-in-one marketing platform. both email marketing tools are gearing marketing their selves as an “all in one” email marketing tool, But before we talk about that let’s talk about some of their features
What are their features and what do they do.
Main Features of GetResponse and MailChimp
GetResponse features include Email marketing Professional templates, easy design tools, and first-class deliverability. Website Builder Promote your business online with an AI-driven, code-free website builder. Webinars Easy set-up, powerful results with a complete marketing webinar software. Marketing automation Bring your customer journey to life with automation flows that grow with you.
Mailchimp’s Features include an email Designer, Landing pages, the MailChimp Editor, Custom Forms, A/B Testing, Analytics Report, Mobile Signup Form, and RSS-to-Email.
Marketing automation (Autoresponders) is set to send newsletters to your subscribers at a specific time or occasion – for instance, it can be set up so that:
As soon as somebody signs up to your list, they receive a welcome message from you or your business a day after or a week later, and they receive an incentive or discount code for a product that will help them. two weeks later they receive a message about a video you posted on Youtube and that will interest them And so on.
This means your email marketing gets automated – this takes off more work of your hands, and if it’s set up correctly subscribers will receive messages from your business when you want them to without you having to do the work over and over again ( You only do the most important ones which are tracking and testing ).
Below is an example of different types GetResponse’s email marketing automation workflow. You can choose one of the done-for-you email marketing automation workflow – Or You can create one from scratch.
Both GetResponse and MailChimp offer marketing automation with this feature you can create workflows based on subscribers’ actions such as opens and clicks, You can track email based on the trigger after sending and set what happens if subscriber clicks or didn’t click or abandons a cart.
For example, You can set the autoresponder to send:
- Newsletter action — for example, when someone subscribes they will get a welcome message, and when they open it and click on a link, they will be automatically added to a particular cycle ( autoresponder).
- Purchases — if subscribers buy something from your website, You can set trigger messages to them, like a thank you message or offer a discount for a similar product that might help them, You can do this with both GetResponse and Mailchimp.
- Page visits – You can send a message based on a page visit like — if a subscriber visited a checkout page and didn’t complete that purchase.
- Date and time — You can send birthday wishes or send messages based on time or date or occasion.
In short, both have strong autoresponder functionality. Below is an example of the GetResponse email marketing automation workflow.
Mailchimp offers a very similar option in their automation marketing, but with GetResponse, there is an additional scoring. Below is an example of the Mailchimp email marketing automation workflow.
Both are fairly easy to use and you can build very nice actions based on triggers, but GetResponse is on top of our list.
GetResponse and MailChimp Usability – Ease-Of Use
The usability score for both of them is really good just to begin with. Both GetResponse and MailChimp do a perfect job with their platform, with clean design and menu structures, and they both have drag and drop editors with little to no complications. Below is an illustration of GetResponse‘s newsletter builder
The only problem I can see with the GetResponse editor is that it can be a bit difficult to use for beginners so I will choose MailChimp’s editor over GetResponse’s.
Below is an illustration of GetResponse‘s newsletter builder
GetResponse vs Mailchimp Landing Page Templates
GetResponse has a wide variety of templates for every category you can think of with a nice design, and the editor was recently updated which makes it easy to make your newsletters look as cool as you want.
Even with the free plan, you can use them. Below is an example of GetResponse‘s templates.
With Mailchimp, not much choice is offered and if you’re not on a paid plan you can’t use all templates, which makes GetRespones the favorite here.
Also, Mailchimp offers some ‘Paid’ templates if you can’t design a better-looking template with their editor you may want to check that out. Below is an example of Mailchimp‘s templates.
GetResponse vs MailChimp Dashboard
Both GetResponse and Mailchimp are doing the same thing – with their very simple sort of design, with modern fonts on the menus and icons, rather than text-only. below is an example of the Mailchimp dashboard menu.
Maybe the users probably appreciate that sort of approach.
I prefer the GetResponse interface because not much scroll or click is quite needed to get things done. below is an example of the GetResponse dashboard menu.
GetResponse vs MailChimp – Pricing
The difference in pricing for the two is their free plans. with GetResponse free plan — they give you unlimited emails but you are limited to 500 subscribers whereas, Mailchimp gives you up to 2000 subscribers and 10,000 emails per month
Of course, they both don’t offer the advanced features in the most important features of email marketing tools ( marketing automation ).
This is why you need a paid plan especially if you’re starting, You need to have marketing automation in place to speed up things for you, without you having to do it over and over.
But if you still want a free plan Mailchimp’s free plan will be best due to its high numbers or limit in offers for free.
In terms of paid plans.
The pricing starts from $12.3 per month for a maximum of 1000 subscribers but, if you decide to pay for a year, you will get an 18% discount and for two years you get 30%. The higher the number of subscribers and the more additional features you want the higher you will pay. this means if you want features like advanced marking automation or webinar you will have to get a higher plan.
GetResponse, has five plans available — below are the price based on your needs:
- The Free — with this plan GetResponse lets you use the product with up to 500 subscribers of-course you will be limited with some features.
- The Basic — starting at $12.3 per month to send unlimited emails to up to 1,000 subscribers, This comes without additional admin accounts, the Conversion funnel feature, and access to GetResponse’s CRM.
- The Plus Plan — starting at $40.8 per month to send unlimited emails to 1,000 subscribers, This comes with additional admin accounts, the Conversion funnel feature, and access to GetResponse’s CRM.
- The Professional Plan — starting at $81.8 per month to send unlimited emails to 1,000 subscribers, this is the Basic plus Plan plus more features added.
- The Max Plan — custom pricing.
You can get a free trial, lasting 30 days, no credit is required — you can access it via this link.
Below is a snapshot example of a part of the GetResponse pricing list.
Mailchimp’s paid plans start at $9.99 for 500 contacts, which is much lesser than the free plan, also if your subscriber numbers increase you will pay even more. so you will have to make a better decision at the very beginning.
MailChimp has four plans available. these are:
- The Free — with this plan you get up to 2,000 subscribers and You can send up to 10,000 messages per month with limited features.
- Essential — starting at $9.99 per month with 500 subscribers and messages so if you’re on this plan you have to pay more to send more messages.
- Standard — starting at $14.99 per month with up to 500 subscribers, this is the Essential plus more.
- Premium — starting at $299 per month with up to 10,000 subscribers this is the higher plan, so with this, you get all the above packages plus more.
Below is a snapshot example of the MailChimp pricing list.
GetResponse vs MailChimp – Customer support
Finally, there’s customer support to consider.
GetResponse’s support used to include phone, live chat, and email support but recently, they stopped offering phone support, but only to the higher plan ( the Max Plan ), this makes puts both Mailchimp and GetResponse at the same level.
Mailchimp only provides phone support to its highest plan (the $299+ ‘Premium’ plan).
The email support provided by GetResponse is available in French, English, Spanish German, Polish, Italian, Portuguese, and Russian; but the live chat is in English only.
Below is a snapshot of languages offered by GetResponse’s email Support.
Mailchimp only provides it in French, English, and French ( And all the languages are available for both email and live chat support channels).
Personal experience is with GetResponse’s support than Mailchimp’s, and what I can say is that the live chat support is very good — and even better than the email support.
I Could Have Talked About This.
I wanted to make this a short article, I could have talked about, Editing email designs, Web fonts, Mobile-friendly, Split testing, Creating data segmentation, Reporting or Analytics, Facebook ads, Landing page creation, Two-factor authentication, Webinars, Conversion funnels, Push notifications, and Building of websites. But to make this article as shorter as possible I will give you my final verdict here.
My Final Verdict On GetResponse Vs Mailchimp Battle
After all said and done, In a GetResponse vs Mailchimp battle, it’s hard not to pick GetResponse as the winner — because it’s cheaper to use and comes with reasonably great marketing features than Mailchimp. Additionally, unlike Mailchimp, the number of newsletters you send is unlimited; and there’s no additional payment to host unsubscribed contacts. all these features at that pricing make GetResponse the better-valued product of the two in the discussion, Moreover, GetResponse has webinars, chats, and push notifications which are really useful tools to have as a digital marketer — and all this makes GetResponse more ‘all in one’ than Mailchimp.
I’ll and with pros and cons as with all products I review however, It will be a good idea if you test them fully yourself before you pick a paid plan: Get Mailchimp for free here or try GetResponse for free here.
Pros and Cons
The pros and cons of GetResponse and Mailchimp
There are more reasons you should choose Mailchimp over GetResponse one of them is the number of subscribers you can host for free at the free plan and other variables.
Which is better, GetResponse or Mailchimp?
I will go for GetResponse anytime because it is cheaper and can create multiple segments and multiple lists even with the free plan, and also I don’t have to make payment for my unsubscribed contacts.
What is GetResponse?
GetResponsee is an all-in-one email marketing tool with a wide variety of features including a landing page editor, marketing automation, and the recently added webinars just to name a few. Read our in-depth GetResponse
What is the difference between Mailchimp and GetResponse?
The difference between Mailchimp and GetResponse can start from their free plans but there are also significant differences between them, in terms of features they provide. namely, with GetResponse, there is a webinar hosting on the platform so no need for a third-party program for webinars if you are on GetResponse.